Logwood.
According to the founder, logwood is a name that has been a blessing to him and a lucky charm. logwood is an essential plant and can be used in so many ways health-wise, cloth-wise... it’s essential to bring out the beauty in everything.
We looked through it and thought to tell the story in a simple way.
The logo shows the letter L and if looked closely the letter W is seen (LogWood). The blue color background depicts trust and the curve edges of the square create an atmosphere of friendliness.